Monday afternoon we welcomed recent IUPUI graduate, Rob Muller, and IUPUI School of Jouranlism Professor, Julie Vincent, for our first Professional Development session of 2010.
The two presented members with proper and appropriate ways to communicate with bloggers in the always-changing social media realm.
The information we were given was amazing, so here's a re-cap...
Bloggers:
-are looking for and deserve our respect
-have passion, knowledge and enormous interest for what they blog about
-are seen as advocates for their chosen cause/subject
-are extremely involved
Bloggers are not:
-professional journalists
-in it for the money
-NEVER "off the record"
-an advertising venue
-easily swayed
-going away!
Muller stressed that social media is not a fad, it is certainly here to stay, and considering it is second nature for our generation; add it to your resume!
Another point discussed was that social media and the internet tear down any geographical barriers that stood in the way with other types of communication. Social media allows for relationships all over the world.
We are to treat bloggers just as a tradional journalist and definitely not talk down to them. If you are working with a blogger or interviewing one, read and study what their saying on their blog. Become educated on their topic.
Another tip Vincent and Muller had was not to argue with bloggers, don't get defensive but join the conversation and don't hide.
As previously mentioned, the pair presented an hour's worth of jam-packed useful information and facts about bloggers.
We greatly appreciate their visit and are looking forward to the next session!
-Alivia Wildey
President
Wednesday, February 17, 2010
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